WARNING: This product contains nicotine.
Nicotine is an addictive chemical.

JUUL Device Basics

What is JUUL?

JUUL is an easy to use vaporizer designed for adult smokers looking for a genuine alternative to smoking cigarettes. The body of the device contains the battery (which has been through rigorous stress testing), a patent-pending temperature regulator and a set of sensors to give readings on the device’s charge level and to sense when you are vaping.

The atomizer comes contained inside our JUULpods, which carry our proprietary e-liquid formula based on nicotine salts rather than freebase nicotine. The benefit of this e-liquid is that you get a fresh coil in each pod so you don’t have to replace it, and no setup is required. The JUUL device is rechargeable via our magnetic USB charger and takes roughly one hour to charge fully. Pods click into the top of the JUUL device and also serve as your mouthpiece.

What makes JUUL unique?

We believe that adult smokers interested in switching from cigarettes should be offered high-quality alternatives that satisfy them, because satisfaction is a key component to supporting their switch to vapor. In an effort to serve existing adult smokers, our approach to vaporization technology is unique:

  • We accommodate cigarette-like strength nicotine levels via our proprietary nicotine salts formula, in order to meet the satisfaction standards of cigarette smokers.
  • We use smart temperature-regulation technology designed to minimize combustion in all our devices to heat the material to an optimal level of vaporization.
  • We make all our devices easy to use, to mirror the simplicity that smokers are accustomed to and make switching to vapor products as convenient as possible.
  • We use high-quality materials in our devices, including medical-grade plastics and natural flavors to enable a superior experience.

We are constantly researching and innovating to find better ways to meet the needs of existing adult smokers transitioning to vapor products.

What's the best way to store JUUL?

It is best for the battery's longevity to ensure that the device is not stored for more than 2 weeks with an empty charge. When storing the device for a month or longer, it is best to charge the device fully and remove the pod before storage.

As with all products containing nicotine, the JUUL device should be stored out of the reach of children and pets.

Can I take JUUL on an airplane?

We recommend referencing the comprehensive list of items prohibited by TSA. JUUL is safe for travel, but most airlines restrict the use of vaporizers. Exposure to extreme altitude changes, like flying on a plane, may cause slight leakage in JUULpods especially if they are partially used. We recommend not flying with partially used pods or disposing of them before getting on a plane and using a fresh one when you land. You may continue to use a JUULpod if some liquid has escaped, but carefully wipe the liquid off with a clean cloth or tissue before inserting into your device. If leaking persists, please contact the JUUL Care team.

How long does it take to charge JUUL?

To power up, plug your charging dock into a USB port, place your JUUL device on the magnetic charger and wait an hour to reach a full charge. Depending on your use, a full charge will last about as much as one JUULpod.

Can I overcharge the battery?

JUUL's smart-charge technology is designed to minimize the risk of overcharging.

How many puffs can I get on a full charge?

Depending on your use, a full charge will last about as much as one JUULpod. One JUULpod is about 200 puffs, however, individual vaping patterns may vary.

How do I dispose of a JUUL device?

We design our device to be reliable and strive to exceed our 1-year Limited Warranty period -- this is not a disposable item like many other e-cigarettes. For disposal purposes, JUUL should be treated as any other consumer electronic device, such as a cell phone. We suggest following your city's local recommendations for disposing of a lithium-polymer rechargeable battery.

Where do I find my JUUL Serial Number?

The JUUL Serial Number is eight characters (letters and numbers) engraved on the back of your device, just below the JUUL logo. It is not printed on the packaging or in any other location. For clarity, JUUL serial numbers will always use the number 0 (zero) and not the letter O (as in Oscar).